COACH CHERI’S BUSINESS PLANNING GUIDE

FOR REAL ESTATE AGENTS

Part 10: Define Your Niche and Value Proposition

What to Know for This Lesson

  • This is the start of Section C, Creating an Action Plan to Achieve Your Goals.
  • Describe your current niche, the people you relate to best, and your ideal client.
  • Decide whether your target market changes next year.
  • Write your value proposition to buyers and to sellers.
  • Answer two questions: why should a prospect choose you, and why do you deserve your commission?

When You Finish

When you’ve written why clients should choose you, reply to today’s email and attach it.

Coming Next

Part 11: Lead Generation and Marketing Plan

COACH CHERI’S BUSINESS PLANNING GUIDE

FOR REAL ESTATE AGENTS

Part 10: Define Your Niche and Value Proposition

What to Know for This Lesson

  • This is the start of Section C, Creating an Action Plan to Achieve Your Goals.
  • Describe your current niche, the people you relate to best, and your ideal client.
  • Decide whether your target market changes next year.
  • Write your value proposition to buyers and to sellers.
  • Answer two questions: why should a prospect choose you, and why do you deserve your commission?

When You Finish

When you’ve written why clients should choose you, reply to today’s email and attach it.

Coming Next

Part 11: Lead Generation and Marketing Plan

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